Managing the supply chain for any product is a formidable task. What, then, would the procedure be like for a company that manufactures pastries, cakes and ice creams? In this case study by Psion Teklogix, the focus is on these perishable products
Founded in Milan, Italy in 1946, Bindi is world renowned for its imaginative ice creams, cakes and desserts. Over the years, traditional skills and original recipes have been combined with modern production techniques to ensure consistent, high quality products for their customers. Bindi is the prestige brand of the Society of Italian Alimentary Producers (S.I.P.A). The company produces roughly 35,000 pastries per day. It supplies 180 concessions, provides other companies with products for branding, as well as selling directly to the final consumer via its own stores.
